Michael Kawula is going to teach you how to use Help a Reporter Out, also known as HARO.  We're going to walk you through how to set up an account, how to receive HARO emails, how to effectively respond to queries from reporters, and how to get your articles published on sites like Entrepreneur Magazine, Forbes, Fox, the Huffington Post, and much, much more.

Help a Reporter Out (HARO) is a free tool.  To use HARO visit HelpAReporterOut.com and sign up.  When you sign up you'll receive emails three times a day:  morning, afternoon and night.

Reporters can ask for sources on a particular topic through HARO and you can be used as a source for those articles.  They will include a headline for the article their looking for information on and you can respond to the topics that you feel you can add some value through.

After my 100th interview on the Defining Success Podcast, I've decided to change the format of the show.  Instead of focusing on the individual and how they've managed to become successful, I'll be focusing on a particular skill, trait or ability that has helped that person to become successful.

I'm making the change to the podcast, because, to me, it feels like a logical next step to extend the podcast and make it more meaningful to our listeners.  It has been amazing getting to know so many amazing individuals and being able to talk with them about their success.

Now, I think it's a great time to shift from learning about an individuals rise to success to learning something you can use to help make you successful.  The NEW Defining Success Podcast will teach you a new skill, trait and/or ability to help you become more successful in the things that you do.

Larry Welborn recently retired after a 43-year career as the legal affairs reporter for the Orange County Register, in which he covered many high-profile cases but showed a high level of enthusiasm and dedication in every story he covered.

Since 1981, Welborn has also been the chairman and president of CSPA, which is preparing for its 64th-annual high school journalism workshop on the campus of Cal Poly, San Luis Obispo.

In anticipation of this interview I was eager to see what my dad would when I asked him what piece of advice he would give to his children and here's what he said:

"Hit the ball as hard as you can."